Mitesdesign

Today I took a look at mitesdesign.com again for the first time in a couple years. Had gotten in the habit of logging directly into the wordpress admin page and posting a blog when I found myself writing the beginning of a thought worth sharing on one of various social networks.

Have to admit that I was less than impressed with my own online image from 2007. Forget how it ended up being slapped together this quickly, though it’s likely the same reason that I haven’t done much with it since. Been busy investing my time into other projects. So I’ve decided that June will be the month to publish the overhaul in the making promoting more green values, offering more free value through tips and tricks to easily promote your business, and implement simple automation.

If you are just finding this site then please leave a comment regarding anything you would like additional details about regarding my services, past projects, and/or ideas that you would like me to explore in future blog posts. Since I’ve been writing to several different blogs for the past couple years while practically ignoring this one it seems time to provide more value here.

I appreciate your patience during this time and look forward to serving you.

An e-commerce web-site has 2 main factors to determine it’s success1) Traffic – how many qualified people are finding your site2) Conversion Rate – of the people that find your site how many will become customers. Running an e-commerce web-site holds a great deal of opportunity if enough research and planning it put into those 2 areas. If you are targeting a small niche of people then you will likely find it easier to promote your site, partially due to lower competition and partially to the value of a niche itself. If you are looking to buy a new chair for your office, do you want to buy from WeCarryEverythingUnderTheSun.com or from OfficeFurnitureDirect.com? Where do you think you will find better selection and support?
If you are working with an ez-build web-site company where you create everything using a form builder within your browser your ability to tweak how someone goes from finding your site to filling in their payment information is a bit limited. You will likely have less control over tweaking the layout and process. What you can control is the information that is on your site, without getting too in-depth using positive imagery to describe individual products and anything that sets your company apart from others (you do have a Unique Selling Point don’t you?).
My greatest advise to anyone getting started is to ensure that you have access to quality analytics information such as Google Analytics so you can keep on top of how many people are finding your site, how they got there, and what they are doing once they arrive.
Unless you have a fairly large ad budget it is best not to expect to be selling in large quantity right away, though starting small and practicing continual improvement with focus on the 2 items listed above you can create a great new business or additional income stream.

Mitesdesign.com will be showing up green rather soon. I figured it’d time to let my colors show.

For several months now Mitesdesign.com and a number of affiliated web-sites have been hosted by 130% green carbon credits. Meaning that every month the power used by our server is carbon neutral and 30% of the power is credited back to the grid.

This is a simple beginning of a number of changes that have been discussed recently when we asked what is our story? Personally I have been a supporter of sustainable energy since 5th grade when I first played with solar panels in my school science fair. It took many years before I came to realize how those panels hooked up to a motor could reshape the world. We live at a time when “global warming” has gone from a myth of the extremists, to a responsibility hot potatoe being tossed around, “well it may exist, but it’s not our fault”. This while the World Bank held their first conference on how to deal with climate change over 2 years ago.

Sustainability is a rather big word when you first hear it, in a nutshell it means that what we do now, our grandchildren and their grandchildren will be able to do. I’m not here to harp on anyone, however over the next several weeks I will be happy to show a new face, and look forward to sharing tips on how to green up your own business. Most things are rather simple, and the beauty of it is that most things that are green save green.

GO GREEN!

Hello, and welcome,

Welcome to our little spot on the great world wide web. World wide web, quite a concept isn’t it, the entire world connected strand by strand.

Chances are you’ve met me in passing, or perhaps I am lucky enough to call you a friend, as I don’t invest time into promoting this website through any SEO (Search Engine Optimization). I plan on using this as my platform to help you make my job easier. The way I’m going to do that is give you lot’s of ideas and methods for how to achieve results online. Introducing strategies that work while tracking the results of my own experiements and giving away the occasional peak.

My goal is to help you, the business owner, whether your business is to sell a product, supply the best service, or change the world in some way, if I’m working with you it is because I believe I can help you reach your goal. For beginners I’d like to talk about the power of the local internet. I live in a rather small city named Casselberry. This small city held a 2000 census count of 22,629, now compare that to 3,435 that searched for “Casselberry” last month through Yahoo. This is a city which is referenced as a section of Orlando, which has 149,759 searches last month. The power of the local internet is that those that are searching are looking for something specific. If I am looking up the address of the nearest family diner then I am going to search for “Casselberry Diner”. Your neighbors are local, your customers are local, you are local.

Do you have a listing in the yellow pages?

How many customers have walked in, or called referring to it?

How much does that listing cost you every year?

How much would not having it cost you?